Recently, I had the chance to read Surrounded by Idiots by Thomas Erikson, a book that explores different personality types and how they shape the way we communicate and interact. The concept of dividing personalities into four distinct colors—Red, Yellow, Green, and Blue—provided a simple yet powerful framework for understanding the people around us. As someone who has worked with diverse teams and stakeholders across the globe, this book offered several valuable insights that deeply resonated with me.
This book has inspired me to:
Surrounded by Idiots is not just a guide to understanding others; it’s a toolkit for fostering meaningful connections and driving collective success. It has inspired me to think more deeply about how I communicate and lead, and how small adjustments in approach can create big shifts in outcomes. As I move forward, I aim to integrate these lessons into my work and continue to grow alongside the teams and individuals I collaborate with.
What about you? How do you adapt to different personalities in your work or daily life? I’d love to hear your strategies and experiences as we all strive to communicate better and work more harmoniously.
What drives extraordinary success? This question intrigued me as I picked up The Success Factor by Ruth Gotian, a book that dives into the habits and mindsets of high achievers across diverse fields. As someone deeply committed to growth and fostering success in others, I found its lessons profoundly relatable. Gotian’s insights reminded me of the foundational principles I’ve relied on throughout my career and offered new perspectives to integrate into my journey.
This book has inspired me to:
The Success Factor is more than a guide to achieving excellence—it’s a reminder that success is a journey shaped by purpose, persistence, and learning. It’s reaffirmed my belief in the power of aligning passion with action and has given me new tools to inspire others along the way.
Have you read The Success Factor? What lessons have you applied to your own journey? I’d love to hear your thoughts and reflections as we all strive toward meaningful success.
Some books shift your thinking. Net Positive by Paul Polman and Andrew Winston is one such read. It challenges the traditional role of business—not just to do less harm, but to actively do more good. The core message is clear: businesses must aim to give more than they take, and this mindset is not only ethical—it’s smart strategy.
As someone who has worked at the intersection of sustainability and business for decades, this book resonated deeply with me. It reaffirms what many of us in the ESG space have long believed: that long-term success depends on aligning purpose with profit.
Net Positive is a timely, practical, and inspiring guide for business leaders, sustainability professionals, and anyone striving to build a better future through their work. It invites us to raise our ambitions—not just for compliance, but for contribution.
If you’ve read the book, I’d love to hear your takeaways. What does being a “net positive” organization mean to you?
Some books don’t just change your mind - they reset your values. Let My People Go Surfing by Yvon Chouinard, founder of Patagonia, is one of those rare reflections that blend business acumen with a deep reverence for the planet. It’s part memoir, part manifesto, and all heart.
Chouinard’s journey from reluctant businessman to sustainability trailblazer is compelling—not because he set out to build a billion-dollar brand, but because he never compromised on his ethics. This book is a reminder that it’s possible to lead with both conviction and innovation.
1. Values are Non-Negotiable
Chouinard shows us that business decisions can—and should—reflect personal values. At Patagonia, environmental responsibility wasn’t a department. It was the business model.
2. Growth is Not the Goal
One of the most refreshing perspectives in this book is the idea that more isn’t always better. Quality, longevity, and purpose come first.
3. Leadership Through Action
Whether it's organic cotton, fair labor practices, or taking bold climate stances, Patagonia's story is about walking the talk. The book makes a case for leadership by example.
4. People Matter
The title says it all. Trusting employees, creating space for autonomy, and honoring work-life balance are not afterthoughts—they are central to productivity and purpose.
“Work had to be enjoyable on a daily basis.”
— Yvon Chouinard
This book isn’t just about doing business - it’s about doing life. If you’ve read Let My People Go Surfing, I’d love to hear your reflections. What resonated most with you?
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